Private Practice Launch Partnership · By application
Faisal Darwiche, NP · built and exited three practices
I work with you until your doors open.
A real practice. Your name on the door. Built in the right order, with someone who's done it — and exited — three times, sitting on the other side of the call every step of the way.
You already know the clinical side. That was never the problem. The problem is everything around it — the entity, the medical director, the lease, the licensing, the pricing, the patients — and nobody's ever walked you through it in the right order. So you've stayed where you are, watching launch videos, telling yourself “next year.”
This isn't a course you watch alone. It's me, building your practice with you. We start wherever you are — even if “where you are” is a full-time W-2 and an idea on a napkin — and we build it together, all the way through your launch.
By application. I design each partnership personally, so I take a limited number of founders at a time.
Let me save us both some time.
This is a real partnership at a real number, and I take a limited number of founders at once. So before you read another word, here's exactly who this is built for — and who it isn't.
This is for you if:
- You're an NP, PA, or physician who's serious about owning your own practice — not someday, but inside the next year.
- You're done collecting programs to half-finish. You want someone in it with you until it's actually open.
- You're in a position to invest in building it right — the partnership, plus the real capital a launch takes (space, devices, licensing, runway).
- You'll do your part. The filings, the decisions, the homework only you can legally do — you're ready to actually do them.
This is NOT for you if:
- You want a self-paced course to move through on your own time. That exists, it's cheaper, and I'll happily point you to ours.
- You want a guarantee that you'll make money. Nobody honest can give you that, and I won't pretend to.
- You're hoping someone will do the legally-yours parts for you. Your attorney, your CPA, and your license are yours — I get you to the line, you cross it.
- “Next year” is really “someday.” This only works if now actually means now.
If you read the right-hand column and felt relief, we're probably not a fit, and that's completely fine. If you read the left and thought “that's me” — keep going.
Most practices get built in the wrong order. That's the whole problem.
Here's the thing. The usual path is backwards. People start with marketing — run ads, chase leads, “get patients in the door” — before the practice underneath is even designed. So the brand says one thing, the prices say another, the patients who show up aren't the ones the practice was built for, and nothing fits. You feel it as “marketing isn't working.” It's not the marketing. It's that nothing was aligned to begin with.
And building it backwards isn't free. It's the most expensive way there is. It's the year you burn on a brand you rip up six months later. It's the device you bought because a rep was good at selling, not because it fit your market. It's the lease signed before you knew who your patient was. People don't lose practices to one big mistake — they lose them to a stack of small, out-of-order ones, each one paid for in money and months you don't get back.
I build the opposite way. Alignment first.
We start with what you can actually invest. That sets your location. Your location tells us the real people around it. Those people become your ideal patient — derived from reality, not invented on a whiteboard. From that patient comes your service menu, then your pricing, then your brand, and only then your marketing. Each step feeds the next.
Do it in that order and the whole practice holds together — your brand, your services, your prices, and the patients all fit. The marketing works because there's finally something real underneath it for the marketing to point at.
Most practices are built marketing-first. We build foundation-first — so by the time the marketing runs, there's a real, aligned practice underneath it for it to point at.
The riskiest thing you can do is leave it another year.
Look. The number on this page is going to make you pause. It should. But before you weigh it, weigh the other thing — the cost you're already paying and have stopped noticing.
Another year as someone else's employee is another year building their practice instead of yours. Another year where your name isn't on the door, your schedule isn't yours, and how far you can take it is decided by someone else. That's not standing still. That's falling behind on the one thing you actually want.
And the “I'll figure it out myself eventually” plan has a price too. It's the false starts — the entity you formed wrong, the courses you bought and didn't finish, the months spent researching in circles because no one ever put the steps in order. People spend years almost-launching. The expensive part was never the help. The expensive part was the time.
What's actually standing between you and your own practice usually isn't what you think. It's an order problem and a partner problem — the steps in the wrong sequence, and no one who's done it in the room with you. That's the gap this closes. The capital a launch takes is real, and we plan for it head-on — more on that below.
Here’s what “done” actually looks like.
Not a vague someday. A specific day.
The day your doors open. A real practice — entity formed, medical director secured, licensing filed, lease signed, build-out finished. A service menu that fits the patients actually around you, priced the way it should be. A brand that matches the practice instead of fighting it. A front desk that knows the script. A consultation process any trained staffer can run the same way every time. Your name on the door, and a business behind it that was designed to hold together, not stapled together.
That's the finish line. Not “you'll have learned a lot.” An open, aligned, properly built practice with your name on it. That's the whole point of doing this with someone who's already done it.
You're not buying a course. You're getting a partner — and the system that carries the work between our calls.
The reason most launches stall isn't desire. It's that the person doing it is alone, doing it for the first time, in the wrong order, with no one to tell them the next right move. We remove all four of those at once.
Me — personally.
Live 1:1 calls, weekly to start. We work through every decision together, in order. This is operator experience from someone who's built and exited three practices — not theory, not a guru framework. When you're stuck, I've usually been stuck there too, and I know the way out.
The dashboard + your journey.
Every stage, every deliverable, every piece of homework lives in your dashboard — not in your inbox, not in your head. You always know exactly where you are and what's next. The structure lives in software, so our call time goes to judgment, not logistics.
Sal — your always-on co-pilot.
Between our calls, Sal is there 24/7. Sal doesn't just answer questions — Sal helps you actually produce the work. Sit down for fifteen minutes, talk it through, and you walk away with a finished draft of the real document. Homework stops being a blank page you avoid.
That's why this is deliverable and personal at the same time. The system does the carrying. I do the judgment. You do the work — with both of us behind you. First-timer, doing it alone, in the wrong order, with no one to ask — none of those are true anymore.
Everything we build together — laid out in full.
A practice isn't one thing you launch. It's six systems that have to work as one, plus the partner and the rails to build them. Here's the whole stack — every department, every key deliverable, and the honest split: what I deliver, and what's yours to do. I'll never tell you I'll do the parts only you, your attorney, or your CPA can legally do. I get you to the line and hand you exactly what to file.
The partnership itself
- A private, one-to-one launch partnership with me — personally — through your entire build
- Weekly 1:1 calls to start, tapering to every other week as you move into execution and the system carries more of the load
- Operator judgment on every real decision, from someone who built and exited three practices
Department 1 — Owner
building a business, not buying yourself a harder job
- Your startup-capital model, walked through live against your real numbers
- The core business-model decision — low-volume premium vs. high-volume, and to what degree
- An owner / operator / technician map so you're not the bottleneck from day one
- A 1-to-3-year plan that includes your pay, your time off, and your actual life
Your part: gather real quotes, make the model real, decide your model and your non-negotiables.
Department 2 — Legal & Compliance
frameworks, templates, hard-won experience — your attorney executes the law
- Entity-structure guidance for your state's reality
- A licensing roadmap, business and clinical
- Medical-director and Standardized Procedures structure
- The HIPAA, consent, and records template stack
- The legal guardrails for what you can and can't say in your marketing
Your part: form the entity with your attorney, secure your MD, file your licenses, get contracts reviewed and signed.
Department 3 — HR & People
a team that runs without you in the room
- A hiring roadmap — which roles, when, where to find them
- Payroll and W-2/1099 setup SOP
- Employee handbook and policy templates
- Front-desk role profile and training plan
Your part: define your first hires, run the interviews, set up payroll, train your front desk.
Department 4 — Clinical
the structure your protocols hang on — the protocols themselves come from proven methods, mine and yours, never invented to fill a gap
- The structure to finalize your service menu from your business model
- The framework for clinical protocols, emergency and adverse-event protocols, charting standards, and your continuing-education plan
Your part: finalize your menu, adopt and drill the protocols, close any training gaps.
Department 5 — Operations
the machine: space, devices, tech, patient flow
- Site-selection criteria and a build-out checklist
- Device-selection guidance weighed across brand fit, cost, staffing, and real demand
- EMR and tech-stack setup
- An end-to-end patient-journey map: intake → consult → treat → follow-up → rebook
Your part: secure the space, source and buy the devices, configure the tech, train your staff on the flow.
Department 6 — Marketing
built on the foundation, not before it
- Your brand identity, built from your set positioning
- Ideal-patient and value-proposition work
- Local presence and reviews system
- Your launch acquisition plan
- The Consultation & Closing System (next section — the piece that decides whether your marketing actually works)
Your part: provide content and photos, claim your listings, fund and run the campaigns, run the consults and log every one.
The rails — bundled in, no extra charge
- Every MPA course — the full in-the-business clinical and operational library
- Full dashboard membership — your journey, milestones, deliverables, and document library
- Sal, your always-on co-pilot, producing your document homework with you for the entire build
- My 1:1 time and templates layered on top — the on-the-business partner the courses can't be
Stack it up. Six departments. The closing system almost nobody builds. Every course, the full dashboard, Sal, and me on the call through the whole build. The question isn't whether that's worth $24,000. The question is what it costs you to keep trying to assemble all of it alone, in the wrong order, for another year.
The piece almost nobody builds
Your money isn't lost online. It's lost in the room.
Truth is, most practices don't have a lead problem. They have a closing problem — and they can't see it, because closing happens in person, where nothing gets measured automatically.
Think about how it actually breaks. A marketing company sends a med spa leads. The spa doesn't convert them and says “the leads are bad.” Maybe. Or maybe the front desk fumbled the booking, or the consult didn't land. There are only two possible leaks: a bad lead, or a bad close. If you're not measuring, you have no idea which one you're bleeding from — so you can't fix either. You just keep spending and hoping.
We fix that on purpose.
The consultation as a skill — not a gift.
We turn the consult into a repeatable, scripted process any trained staff member can run the same way every time. It stops depending on whether you, personally, are having a good day.
The intake and treatment-plan documents.
We build your intake and consultation templates around the aging lens and the five pillars — Tighten, Brighten, Smooth, Plump and Contour, Regenerate. Every patient gets a real plan: a recommended plan, and an agreed plan or a staged one. That document guides the consult, is designed to lift your close rate, and becomes part of the patient record.
The measurement layer.
We track the whole path — lead, booked, showed, closed, plan value, staged vs. full. Now every leak is visible. Now you know whether to fix your leads or fix your room. This is the bridge between what you spend and what you actually close — and it's the part agencies never hand you, because they can't see inside your consult room. We build it so you can.
What you spend on marketing only means something measured against what you actually close. Build the measurement, and the leaks finally show themselves.
We launch when the work is done — not when a calendar says so.
I'm not going to sell you a “12-week” anything. Your launch depends on things a calendar can't control — how fast your space gets secured, how your licensing moves, your own pace. Putting a clock on it just manufactures a feeling that you're behind. You're not behind. You're exactly as far as the work you've done.
So the partnership is built on stages, not months. You move forward as you complete each stage, and the last stage is Launch — doors open. That's the finish line. Not a date. A real, open practice.
What to realistically expect
This is an expectation, not a promise of timing: a realistic build runs around six months — about the length of my own program. If your location and licensing are already lined up, it can move faster. If you're starting completely cold, it can take longer. We go at the speed of the work.
Your access to me
- Weekly 1:1 calls early, when the big decisions are stacking up and you need me most.
- Tapering to every other week as you move into execution and the system carries more of the load.
- High-touch and personal throughout — structured so every call stays focused and moves you forward.
After your doors open
You keep the dashboard and Sal for $97/month if you want them — optional, cancel anytime, no obligation. By then Sal knows your practice and the dashboard runs your day-to-day, so keeping them usually makes sense — but that's your call, made after you're already open.
My commitment is simple: I'm in it with you, all the way to open doors.
I'm not guaranteeing you income. Nobody honest can — your numbers depend on your market, your work, and a hundred things neither of us controls. Anyone promising you a payout by a date is lying to you, and you should walk.
Here's what you can count on. I'm genuinely in this with you — working through every decision, in the right order, while you hold up your end: the homework, the calls, the filings only you can make. This isn't a course I hand you and wave goodbye from. It's a partnership, and I treat it like one — both of us pointed at the same thing: open doors.
And if I'm ever the one who can't continue — if I'm the reason we can't finish — you're protected. The exact terms are in your agreement, in plain language, before you sign.
What I do — and what I don’t. Plainly.
I give you operator experience, templates, frameworks, and the connect-the-dots from building and exiting three practices. That's real, and it's most of the battle.
But I'll never pretend to be something I'm not:
- Your attorney and your CPA execute the actual legal and tax work. I get you to the line with the right structure and the right questions — they sign off on the law and the numbers. I'm not your lawyer or your accountant, and I won't act like one.
- Your clinical protocols come from proven methods — mine and yours — never invented to fill a gap. The program gives you the structure to hang them on.
That's the deal, said straight. If anyone in this space is promising you more than that, be careful.
The investment: $24,000.
I'll be direct about the number, because the number is part of the filter.
This is a private, one-to-one partnership with me — personally — through your build. It's priced for the founder who's serious and committed, not for someone collecting one more program to half-finish. If $24,000 to build a real, open practice with someone who's done it three times feels like too much, this probably isn't your moment, and that's completely fine.
And I'll say the quiet part out loud: this is the filter, on purpose. The price is here to make sure the only people on the other side of these calls are the ones who are actually going to do it. If the number scares you off, it did its job, and we both saved months. If the number reads as “finally, the real thing” — that's the signal we should talk.
One more honest note: this partnership is the guidance and the system. Launching a practice takes real capital beyond it — space, devices, licensing, runway. I'll never pretend otherwise. Part of what we do together is build the plan for that capital so it's deployed in the right order instead of bled into false starts.
Payment plans are available — we'll walk through the options on your fit call.
What you're getting for it
- A private launch partnership with me through your entire build
- All six departments built with you — Owner, Legal, HR, Clinical, Operations, Marketing
- The Consultation & Closing System most practices never build
- Every course, the full dashboard, and Sal — bundled in
- Weekly 1:1 access, tapering as you execute
This is an application, not a checkout. We talk first. If it's not the right fit, I'll tell you — and point you somewhere better.
Why this is by application, and why there aren’t many spots.
There's no fake timer on this page. I'm not going to tell you the price jumps at midnight. Here's the real constraint instead.
I design each partnership personally and I'm on weekly calls through your biggest decisions. That math only works with a small number of founders at a time. It's not a marketing trick — it's the honest limit of doing this at the depth I do it. When the spots are full, they're full, and the next founder waits.
That's why it's an application, not a buy button. I'd rather work deeply with a few committed people than spread thin across many. If now's your moment, the move is to apply before the current spots are gone.
How we start.
You apply.
A short application — a few honest questions about where you are, what you've got to work with, and why now. It takes a few minutes. It tells me whether I can genuinely help you.
We get on a fit call.
Not a sales pitch. A real conversation about your situation and whether this partnership is right for you. I take a limited number of founders at a time and I design each engagement personally, so I'm honestly assessing fit — both directions.
We build.
If it's a yes from both of us, we start where you are and work the stages, all the way through your launch.
This is selective on purpose. I'd rather work deeply with a few committed founders than spread thin across many. If now's not the time, no pressure — the door stays open for when it is.
Straight answers.
P.S. — Look, I built three practices the hard way — figuring out the order as I went, making the expensive mistakes so you don't have to. This is me handing you the map and walking it with you. The cost of another year of “someday” is higher than the number on this page — it's the practice that still doesn't exist. If you're ready to stop watching other people launch and go build your own, apply. We'll talk, and we'll figure out together if this is your moment.
— Faisal Darwiche, NP
This is a private practice-building partnership — business coaching, not legal, tax, accounting, or medical advice. Faisal Darwiche, NP provides operator frameworks, templates, and experience from building and exiting his own practices; your attorney and CPA execute all legal and tax matters, and all clinical decisions remain yours. Results depend on your market, your capital, and your own work. Nothing on this page is a promise of income, profit, a specific return, or a specific timeline.
